Yesterday I wrote a post about how the Bandcamp App just got a little better… and because it was retweeted by Bandcamp, HI54LOFI got a few more eyeballs than usual sent over. And is often the case with my Bandcamp related posts, a lot of those eyeballs were attached to people who make music. One of those folks mentioned something on Twitter…
After tweeting back to Bill that you actually can add your own music to your collection (without having to buy it), I figured that it probably makes sense to do a blog post about this technique as well (seeing as how it obviously isn't 100% obvious that this can be done, and done so easily). As you can see on the big picture at the top of this post, all you need to do is take one of the ‘free download / yum’ codes that Bandcamp makes simple to generate, and then use it for yourself.
Bam… your album is now in your collection and your fan account picture shows up on the album page. And if you write something about the album… that too shows up on the album page (just remember to try not to get too 'self-promotiony' in what you write; you are, after all, extremely biased).
Don't believe me that this works? Well, I just did it for all of the A Singer Of Songs albums that HI54LOFI RECORDS helped release and it totally works exactly as described (apparently, I was aware of this process, but hadn't actually used it myself).
So there you go… that's how you can have the music you release yourself showing up in your collection amongst all that other great music you've been buying.
But before I get back to a Netflix binge, I think it's important to point out another way to use this new knowledge (and this other way is probably a lot more beneficial to the goal of spreading your music around to ears that will most likely appreciate it):
If someone buys a physical product at a show, they too can still add your album to their collection (you just have to include Bandcamp download codes with all your in-person sales & then they'd go through the same steps described in the picture at the top… and ‘bam’ all over again).
Perhaps you include download codes with your physical products already, but if not, it's a pretty good idea to start (note to self: send A Singer Of Songs an email about us starting to do this). Maybe not everyone who buys a physical CD / Vinyl / Tape in-person will use the code, but I'd wager that more than a few will. And every time your album lands in another person's collection, the odds of someone else discovering your music has just increased a little bit.
And every little bit counts.